Internet Myth #1 If You Build It They Will Come

Measuring the effectiveness of your business website is a very important question for entrepreneurs who are working to bring in new business through the Internet and online activity. In this workshop we discuss Web Analytics. What is it, how you can use it, how it benefits your business and what tools are available to you now.

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      • What is Web Analytics: What it can do, What it can’t do and why it’s great for your business
      • Learn how Online Activity happens
      • Demonstrate how your website meets established business goals and your customers’ needs
      • Enable stakeholders and content owners to measure the success of their online content